by Cheri Millgate | Jun 5, 2025 | Selling and negotiation
📘 They Ask, You Answer: The Mindset Shift That Will Transform Your Business At Freedom BC, we talk a lot about clarity, communication, and consistency. This week, our book of the week – They Ask, You Answer by Marcus Sheridan – hits all three. Here’s the simple truth:...
by Cheri Millgate | May 8, 2025 | Selling and negotiation
How to Sell Without Feeling Like You’re Selling: Lessons Inspired by The Little Red Book of Selling Selling isn’t about pressure. It’s about purpose. At Freedom BC, we work with business owners and leaders every day who say the same thing: “I’m not a...
